Marketing Technology The key element of an internet marketing strategy that will achieve success must be based on a technology.

UI / UX Design

The most important instrument of digital marketing is the website on which the products or services are displayed. In order to achieve successful results in conversion-oriented projects, the main points to be considered in the design and development of the website are;

• Content hierarchy,
• User experience design approach,
• Design and development infrastructure to provide seamless access from all devices,
• A functional CMS in which content can be managed by different users,
• Search engine optimization - SEO compatibility,

Since the web site is a key instrument of digital marketing, it is important that users have a strong infrastructure with strategic priorities such as traceability, traceability of changes made by media expenditures, and analysis of behavioral characteristics of users.